Business

Welcome to the longer term (of Fortune, that’s)

Welcome to the future (of Fortune, that is)


That is the online model of raceAhead, Fortune’s each day publication on race, tradition, and inclusive management. To get it delivered each day to your inbox, enroll right here.

We’re pausing our common programming for an necessary announcement: A brand new Fortune is right here, one which we imagine is designed to fulfill the wants of the 21st century enterprise particular person.

Fortune was born as {a magazine} in 1930, and its first-ever concern was, on reflection, oddly irreverent: It featured Fortuna, the oft-blindfolded Roman goddess of luck and likelihood, spinning her wheel on the quilt. I learn it thusly: When you’re in these pages, you’re as fortunate (additionally privileged) as you might be good.

Fortune’s inaugural concern in February 1930.
Fortune

Traditionally, the goddess had been a capricious pressure in a superstitious world; random, fickle, ever able to remind the highly effective that their fortunes can change each time she used her wheel. “She is spoken of by almost all of the Roman writers as blind, inconstant, unjust, and delighting in mischief,” explains folklore blogger Icy Sedwick. Paying respect to her turned a fraught type of uncertainty insurance coverage for retailers, farmers, gamblers, and for the actually downtrodden, just like the enslaved.

This 12 months, as we rejoice our 90th birthday, we’re bringing the brand new Fortune into a really completely different world.

Right here’s simply a few of what we’ve been engaged on:

  • We’ve launched a brand new web site—reside right this moment!—the place you’ll discover the perfect of what we do multi function place: strategic insights, deep-dive enterprise tales, and unique entry to what executives are pondering. To entry all of our revamped tales, register without cost.
  • Later this month, we’re launching new newsletters: The Bull Sheet, a each day transient on finance information, and The Broadside, a month-to-month bulletin for career-oriented ladies. Enroll to remain updated on their launches.
  • We’ve launched a brand new hub for our unique movies. It brings collectively our wealthy assortment of government tales, insights—the most recent and finest from our interviews with enterprise leaders, evaluation sequence, and our ground-breaking convention classes. Entry lots of of hours of content material.
  • Better of all, the workforce is diligently engaged on placing your entire Fortune archives on-line, from Fortuna to right this moment, the place diligent researchers, case-makers, and college students of enterprise can do deep dives into historical past. (I anticipate raceAhead readers will discover this function notably helpful.)
  • Beginning with the February 2020 concern, we’re considerably upgrading our print journal. You will discover extra tales per concern, offered with increased high quality covers and paper inventory. To see for your self, subscribe to the journal.

With the urgent points going through the world—and the distinctive alternative enterprise has to deal with them—it seems like a superb time to retire Fortuna to her rightful place in enterprise historical past.

I’d wish to imagine that the brand new Fortune is a greater type of uncertainty insurance coverage: When you’ve gotten wonderful enterprise journalism, a mighty community, and a 90-year trove of world-class info at your fingertips, you don’t want to fret a lot about luck.

(And let’s go away “privilege” previously, too.)

Ellen McGirt
@ellmcgirt
Ellen.McGirt@fortune.com